Unlock access to personalised hair routines and product recommendations, from certified textured hair experts you can trust.

4.8 / 5 star rating
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Every texture is unique so we don’t believe in a one-size-fits-all approach. Our textured hair experts understand your unique hair needs and will design a hair care routine that’s specially tailored to your texture, lifestyle habits and individual goals to guarantee that you see results.

Hair goal

Retain moisture

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Grow my hair

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Prevent breakage

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Define my curls

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Fuller Edges

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Get Healthy Hair

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Rehab
Damaged Hair

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Revive my scalp

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Stop hair loss

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Style inspiration

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Navigate Hormonal Changes

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Wave goodbye to wasting your time, money and energy on products or a routine that don’t work for your hair. Our experts cut the guesswork, personalise your hair care routine with recommendations that deliver results.

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Tell us about your hair

Complete our hair diagnostic, then either send in a video showing us your hair concerns (£25) or book a 30 min video consultation (from £40)

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Get your personalised hair routine

Next, your Carra expert will create your personalised hair routine, based on your texture profile, medical history and lifestyle habits

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Enter your best hair era

Get your recommended products from our platform delivered to your door. Hair care is a journey, so your Carra expert is available for ongoing support after your consultation

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Carra is built in collaboration with a global network of trusted trichologists, dermatologists, textured hair formulation scientists, hair coaches and stylists. Our experts factor in your hair’s DNA, lifestyle habits and individual goals to ensure all their recommendations are perfectly suited to your needs.

UK’s leading dermatologist, focused on black skin, scalp and hair loss.

Dr Belmo is the co-founder and clinical lead of the Centre of Evidence Based Dermatology Skin of Colour Resource.

Sheis the medical advisor to the Scarring Alopecia Foundation UK CCCA support group.

Dr Sharon Belmo

UK Qualified Consultant Dermatologist

Certified Trichologist (specialist in the diagnosis and treatment of hair and scalp conditions) and Dermatology Specialist Nurse who is currently studying for an MSc in Clinical Dermatology.

Marta is on the board of the Trichology Standards Authority (TSA)

Marta Texeira

Certified Trichologist (IAT), BN (Hons), RN, PGCert, MSc

Professional curly hair educator for 5 years.

She is obsessed with de-mystifying curly hair care from a science-based point of view.

Monica believes that curly girls can't afford to waste any more time with damaging hair care practices.

Monica Santos

Professional Curly Hair Educator & Hair Coach

Certified trichologist with the International Association of Trichologists (IAT), specialising in hair and scalp health.

Celestine is a trichology tutor, a keynote speaker for the World Trichology Congress Summit and acted as chief trichologist for the Hairhub Trichology Centre.

Celestine Gitau

Certified Trichologist

Certified Trichologist with the International Association of Trichologists (IAT), specializing in hair loss and scalp issues.

As the national lead for the Scarring Alopecia Foundation UK CCCA support group, Lorna focuses on Central Centrifugal Cicatricial Alopecia, a hair loss condition predominantly affecting black women.

Lorna Jones

Certified Trichologist & Cancer based hair loss

Established and well-known certified trichologist and cosmetic scientist with a special focus on hair and scalp health.

She is an educator who is leading input into efficacious formulations and the importance of natural ingredients. As an advocate for diversity, she works with global leading hair care brands advising on innovative product launches.

Angela Onuoha

Certified Trichologist & Cosmetic Scientist
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TODAY

Overwhelming options

A daunting number of products to choose from

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Goodbye guesswork

Get handpicked products that deliver results

Information overload

Conflicting advice about textured hair care

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Find answers

Get personalised regimes from certified experts

Wasting time

Stop shopping around trying to find products

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Easy access

Order all your products directly from our platform

Misleading marketing

Sponsored posts make it hard to tell what products work

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Unbiased advice

Get expert recommendations based on your hair’s DNA

No guidance

Confusion over how to adapt to your hair’s changing needs

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Ongoing support

Enjoy check-ins with your Carra expert on your hair journey

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Anna

UK

Hair advice with no agenda

Was so so good! Can’t recommend it highly enough. I have never spoken to someone who knows so much about hair (and is passionate about it!) and the ingredient differences in products and how that changes your hair - amazing! It was also really refreshing to speak to someone who so quickly I felt like was invested in my hair care journey and really wanted my hair to be healthier with no agenda. Sometimes with hairdressers I feel like they just want to push the brand their salon uses. And all through a screen! This is amazing thank you! I’m about to print it off and look forward to getting stuck in with it.

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Laurene

France

Hair changing and life changing

It was hair changing and life changing. I had all the wrong information. Even though I spent hours on Youtube... Really hours! Thank you for your service. It’s been really helpful and I have to say that its the first time someone was that precise and offered me some advice on my issues, taken seriously. If I had to use your service again I would do it without any hesitation. I will recommend it to anyone.

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Winnie

UK

Thank you Carra

I honestly can’t believe I was doing it all wrong. Since having my consultation, my hair is so much more moisturised and easier to style. Thank you Carra for guiding me in

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Sharonda

Germany

My hair is easier

So valuable to have someone help me with my hair type because every information we get from the internet is mostly generalised. My hair is easier to detangle and my scalp less itchy

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Jennifer

UK

So much more than expected

This is amazing, thank you so much. I really got a lot from the consultation, and the report is so much more extensive than I imagined. I am so happy to have done this, thank you and really look forward to booking another appointment to follow-up once I am further along into my routine.

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Taif

Muscat

Excited to start my new routine

Hey! I wanna thank you for giving me such a wonderful hair consultation and I cannot wait to know about my new hair routine. AGAIN THANKS FOR EVERYTHING LITERALLY I ENJOYED IT btw when will you send the new routine for me ? because I am really excited I just wanna started by tomorrow

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Izzy

Spain

Like a well clued-up friend

The consultants were welcoming and fun which made the conversation feel like it was with a friend well-clued up on hair.” I started my new hair regimen last week and I’ve seen a difference. My hair definitely needed those products, they’re perfect. It’s simple and low maintenance, just how I like it. I’ve decided I want to grow it out, but this shouldn’t affect the products suggested. I also shared Carra with a few of my friends who liked the idea.

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Victoria

UK

A plan and products tailored to my hair goals

It was focused to my hair needs and was provided with a bespoke plan and recommendation of products that works best with my hair goals. Monika was great and gave lots of tips of do's and don'ts which will transform my hair care. ONE MONTH LATER it has been amazing! what a transformation! My hair is much healthier and significantly less frizzy while moisturised and hydrated. I bought a range of products recommended in my report and I am happy with all of them. I have changed my routine and follow all the tips on how to use the products and style my hair. We agreed with Monika, I will wait a bit till my hair grows and I may need different products to manage my natural locks so will be booking another session. I am very happy and thank you very much!

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Lara

UK

Very specific to me

Very thorough, the information was very specific to me, very nice and friendly coach. Knowledge of products made me feel confident in advice

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Emma

UK

The consultants were lovely

For both my free consultation and paid, the consultants were lovely, welcoming and made me feel at ease. Helped me develop a new hair care routine

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Leanne

UK

High level customer service

Really liked the level of detail, ability to answer questions, willingness to provide requested information in the report and just generally high level customer services

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Wendy

UK

I have already recommended it!

The time taken to help me analyse my goals and regimen. Really friendly people and attentive - already recommended to my sister who also went for a consultation :)

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Juliet

UK

Knowledge with a personalised touch

I liked the knowledge and personalised touch. My hair is less dry and I just received my protein treatment this morning so will be using it this weekend! I consistently refer back to the notes and youtube videos that were reccomended which have been really helpful. I am getting a lot better with my two strand twists as my styles are lasting 4-5 days without needing touch up which is great as I am manipulating my hair less! :-)

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Sara

UK

Coach explained everything scientifically

Very knowledgable coach who explained everything scientifically which I really appreciate and relate to

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Victoria

UK

Products that work best with my hair goals

It was focused to my hair needs and was provided with a bespoke plan and recommendation of products that works best with my hair goals. Monika was great and gave lots of tips of do's and don'ts which will transform my hair care.

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Jessica

UK

Achieve my healthiest hair

I really liked how personalised it was — the hair expert really took time to go through my current routine, and educate me on my hair type and which products, treatments and styles work best for my hair type so I can achieve my healthiest hair.

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Ada

UK

Ensured the whole process is not stressfull for me

I was able to learn the things I was doing wrong and have a complete routine to follow. This guideline was what I required to ensure the whole process is not stressful for me

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Muriel

Switzerland

Confident that I was now in good hands

I learnt so much in only 30 minutes. It took only a few minutes for the coach to assess the products I was using. She provided me with great pieces of advice on how to take care of my hair. I left the meeting confident that I was now in good hands to get my hair healthy and naturally styled.

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Alex

UK

Thorough and honest breakdown

It was personalised to Alex’s hair (we’re his parents). Kemisade was so helpful, she listened, cross examined us (in the nicest way) gave thorough and honest breakdown of what we were doing right and wrong. What to stop doing etc. The way she spoke to Alex about his hair was great too, he enjoyed the call as much as we did.

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Tayo

UK

Coach talked throught the science of hair

The hair coach talked through the science of hair and moisture and why she was recommending the products and process.

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Kara

UK

Detailed instructions to acheive my goals

The report afterwards with curated products for my hair type, and detailed instructions on how to use them to achieve my goals.

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Tennesha

UK

Relatable and awesome to talk to

Kemisade was so relatable. was awesome to talk to someone that had relaxed hair that could relate. they broke things down and taught me how to properly hydrate and fortify relaxed hair!

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Amara

UK

Friendliness of the consultant

I liked the friendliness of the consultant and how she gave the information

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Asiya

UK

Recommendations based on my particular cricumstances

I appreciated the thoroughness of my consultant, and how she related her recommendations to me particular circumstances.

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Ingrid-Ann

Canada

Realistic routine and tools for my needs

It was a very in depth and informative session! Monica was very knowledgeable and provided me with a realistic routine and tools that were specific for my needs, which I can use on a daily basis. Truly amazing!!

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Who are your experts?

Our experts are a global network of textured hair care professionals with years of experience supporting clients in reaching their hair care goals. We partner with trusted trichologists, dermatologists, textured hair formulation scientists, hair coaches and stylists. A trichologist is a hair and scalp care specialist who treats issues such as hair thinning, alopecia or seborrheic dermatitis. A dermatologist is a medical practitioner who specialises in treating conditions that affect the skin and hair such as psoriasis and fungal infections.

Does my expert need to see me in person?

No, they don’t! Our expert’s knowledge combined with the sophisticated technology we use to make our recommendations, means we don’t even need to touch your hair to understand its characteristics or how it behaves. Our consultations take place remotely - they can easily be done from the comfort of your home or wherever you choose. However, in severe cases we may refer you offline to our network of experts.

What happens during a consultation?

In your video appointment with your Carra expert, you’ll review the questionnaire you filled out before your consultation. Together, you will discuss your hair goals, concerns and the products you already use, before deep-diving into an analysis of your hair. After your first session, your Carra expert will curate a personalised hair routine with recommended products tailored to you. If you submitted a video of your hair, your Carra Expert will also review your diagnostic to understand your unique hair needs. Following this, they will create a personalised routine to help you reach your goals.

How are the products chosen?

We empower the top textured hair experts with innovative tech to provide you with personalised and science-driven hair care recommendations. Our award-winning Textured Hair Engine has 15 million data points to analyse individuals' hair with, and that’s ever-growing. Accessing your recommended products couldn’t be easier - order them directly from our platform at competitive prices. Save yourself time and money rather than shopping at multiple retailers.

How much does it cost?

There are two options for engaging with our platform, Our Carra Starter pack starts at £40 (depending on the selected expert) and includes 1 x 30-minute introductory session with your Carra expert, bespoke textured hair care advice, a personalised routine and product recommendations. With this option, you have the opportunity to message your hair expert for ongoing support on your hair journey. Alternatively, you can send in a video showing us your hair concerns to receive bespoke textured hair advice, routine and product recommendations (priced at £25).

What happens after the session?

We understand that hair care is a journey, so we provide ongoing support for our community. You can message your Carra expert after the consultations to ask any questions about your hair care routine - think of them as a partner motivating every step of the way!

Carra is a black-owned and female-led hair care company on a mission to simplify textured hair care and spread joy to people with textured hair globally. Carra’s award-winning Textured Hair Engine has indexed the world’s textured hair data into insights driving innovation in the textured hair industry, alongside their Texture Gap report that’s challenging the status quo and influencing how brands are developing their textured hair products going forward.

All rights reserved

Carra is a black-owned and female-led hair care company on a mission to simplify textured hair care and spread joy to people with textured hair globally. Carra’s award-winning Textured Hair Engine has indexed the world’s textured hair data into insights driving innovation in the textured hair industry, alongside their Texture Gap report that’s challenging the status quo and influencing how brands are developing their textured hair products going forward.

All rights reserved